Marketing Analyst

Job Description

Insight Global is looking for a Marketing Analyst to join the team with one of our largest retail clients in the Greater Toronto Area on a 12-month contract. The selected candidate will be responsible for the following:

• Maintain the accuracy of weekly automated dashboards for the Digital Marketing team. Ensure any supporting documents such as marketing spend tracker and marketing KPI plans are updated and accurate for dashboard automation. Execute and coordinate new automation requests or changes with the automation team.

• Using analytic tools, transform data-driven results into actionable insights through storytelling. Consolidate data into easy-to-understand reports for presentation.

• Highlight and explain discrepancies in data and correct as required.

• Monthly report of data validation/governance

• Support with data pulls related to weekly performance dashboards, campaign performance, voucher activities, or test-and-learn initiatives.

• Ability to complete work functions using Adobe Analytics, Google Analytics, Big Query, SQL, MS Excel, and PowerPoint.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to ~~~ .

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: ~~~/ .

Skills and Requirements

• Experience building reports from data in Adobe Analytics technologies

• Knowledge of Adobe back-end segments to identify data discrepancies and flag any issues (ie. Duplicate data)

• Hands-on experience writing complex SQL queries and a strong understanding of data quality and complexity

• Hands-on experience using visualization tools such as Tableau, PowerBI, or Looker to develop reports for various business stakeholders

• Experience using analytics tools to transform data-driven results into actional insights through storytelling - Hands-on experience using BigQuery

• Experience working within eCommerce and knowledge of pre and post-sale data structures

• Previous exposure to a loyalty program

• Ability to make recommendations and next steps based on the data null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to ~~~.